Lara Jacob
she/her
First Response
‘First Response’ is a project exploring different perspectives of dealing with once in a lifetime medical emergencies. Inspired by the intense nature of first responders daily work, each outcome offers an exploration of how people can respond in time sensitive emergencies.
Through interviews with first responders working in Ireland, the need to empower people to be able to help in emergencies became apparent. The problem was first addressed by gamifying first aid education for children through character creation and interactive game play.
Exploring the experience of those who witness and attend emergency situations through interactive infographics, created an engaging way to showcase the scale and reality of the everyday emergency response.
Research was also carried out from the moment of the 999 emergency services phone call which demonstrated the dichotomy between the panicked voice at the end of the phone versus the calm reassuring call taker. In order to represent the two drastically different responses, I choose an interactive typographic moving image piece.
Research